Creativity & Design Thinking

Design Thinking: Curiosity as the Gateway to Creativity

Matt Duerden
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Co-Author, Designing Experiences
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Matt Duerden, Department Chair of Experience Design and Management at Brigham Young University, discusses the connection between curiosity and creativity. He explores the concepts of genuine versus counterfeit curiosity and how strengthening our ‘curiosity muscle’ can lead to innovative solutions and better problem-solving for clients. Duerden uses whiteboard sketching to illustrate his points, making the presentation engaging and informative.

Key Highlights

About the Speaker
Matt Duerden
Co-Author, Designing Experiences
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