When events and ABM unite, they can become a growth powerhouse for your company.
In this episode, our host Stephanie chats with Aleksandra, Experience Marketing Director at Pixelz, about why events are the key to cutting through the noise and creating authentic connections with your dream accounts.
Learn how events rapidly build trust, accelerate deals, and open doors that traditional tactics can't. Aleksandra shares actionable insights on selecting event formats aligned with your funnel stage—top, mid, or bottom—and integrating these strategically into your overall ABM approach to maximize ROI.
Bonus: This episode also talks about bridging the sales and marketing divide with an integrated, one-team mindset. You'll walk away with strategies for clear collaboration, well-defined accountability, and personalized outreach tips that can make attendees feel like VIPs.
Whether you’re new to ABM or already crushing it, this conversation is packed with insights to elevate your event and ABM efforts and drive real, measurable impact.
Grab your favorite beverage and tune in now!
