Session analytics track performance indicators such as attendance rate, duration, watch time, and interaction (polls, Q&A) at the session level. Zuddl provides real-time and post-event session analytics to help event marketers evaluate content impact and optimize future programming.
Event ROI measures how much revenue or pipeline value is generated relative to the event’s cost. With Zuddl, event teams can connect attendee behavior and engagement to lead quality and pipeline movement, providing clear ROI visibility across all event types.
Pipeline attribution maps attendee interactions to opportunity creation, acceleration, or closure in your CRM. Zuddl enables revenue marketing teams to understand which sessions, events, or campaigns influenced deals using real-time CRM sync and attribution dashboards.
Drop-off rate indicates where attendees disengage during a session or event. Tracking this helps improve content length, pacing, and format. Zuddl’s analytics tools highlight drop-off points and viewer retention trends across live and on-demand sessions.
Engagement heatmaps show which parts of a session generated the most interest or interaction, helping identify high-performing content and optimization opportunities. Zuddl visualizes these metrics at the session level for both live and recorded events.
Post-event reports compile key insights like attendance, engagement, leads captured, session popularity, and pipeline attribution. Zuddl automates report generation and shares insights with stakeholders, helping align sales and marketing around event impact.
First-party data includes all behavioral, engagement, and registration information collected during events. Unlike third-party data, it's more accurate and privacy-compliant. Zuddl helps event teams collect, manage, and activate first-party data across the funnel.
Real-time dashboards give organizers and stakeholders immediate visibility into registrations, attendance, session participation, lead capture, and engagement. Zuddl provides customizable dashboards to monitor live performance across formats.
Attendance rate is a key engagement KPI that shows how well an event converts registrations into actual participation. Zuddl tracks attendance across event types and enables segmentation by role, region, or registration type.
These metrics reflect the percentage of attendees who responded to polls, helping gauge session interactivity and content relevance. Zuddl captures poll responses in real time and connects them to individual attendee profiles for better qualification.