Live Webinar
On-Demand
Growth Streak
Webinar
Event Heroes

Mastering Trade Show Participation: Maximizing your ROI

March 6, 2024
1 PM ET

Join us to master the art of choosing your event format

B2b marketers event- Spotlight

So, you spent money and secured sponsorship and booth space for the year’s hottest trade show. What next? Join us as we speak to Kera Wright, Founder, Planner Pal, and find out everything we need to be ready for the big day (of the event!).


Discover Strategies for Maximizing Impact at Industry Events

Key Takeaways

Kera's systematic preparation approach for trade shows, from booth design to team training.
Rips on booth design, interactive elements, and how to train booth managers to engage with attendees effectively.
How to select swag that aligns with your brand and appeals to your target audience.
How to measure success and use post-event engagement to nurture leads and build relationships.

Speakers

Kera Wright
Founder, Planner Pal
Kera Wright is an event marketing professional who is passionate about connecting people with unique and impactful experiences. Whether she’s conceptualizing a cool event idea, building a client gifting campaign, or even planning her own birthday celebration (complete with its own website), she truly enjoys WOWing her audience with thoughtful details and creative flair. Kera recently founded Planner Pal, an on-demand event marketing service.
Vedha Sayyaparaju
Co-Founder & CTO, Zuddl
A coder since the age of 6, Vedha has been a part of the earliest teams at Facebook, Blend, Pinterest and has now ventured out to transform events with Zuddl.

Key Highlights

Explore More Webinars

Webinar

5 Budget Hacks To Save Big at Your Annual User Conference

Event Marketers Week

Exclusive Sessions for a better you, better events.

Webinar

Getting the most out of event content with AI: Zuddl X Parmonic Integration

Growth Streak

Dave Dabbah shares his valuable insights on marketing in this virtual & hybrid era

Growth Streak

How communities are driving businesses in the remote world

Growth Streak

The Fuel and engine: Components to hire & scale an effective marketing function

Webinar

5 Budget Hacks To Save Big at Your Annual User Conference

Webinar

Getting the most out of event content with AI: Zuddl X Parmonic Integration

Webinar

Employee engagement in a hybrid workspace

Mastering Trade Show Participation: Maximizing your ROI

Watch Now

So, you spent money and secured sponsorship and booth space for the year’s hottest trade show. What next? Join us as we speak to Kera Wright, Founder, Planner Pal, and find out everything we need to be ready for the big day (of the event!).


Discover Strategies for Maximizing Impact at Industry Events

In F.R.I.E.N.D.S style, this episode discusses the following event fails:

The One Where the Seating Diagram Didn’t Match the Seating Chart
The One Where Lindsey Had To Become IT Support on the Fly
The One Where Steph Forgot To Eat
The One Where None of the Volunteers Showed up for Their Shift
The One Where We Ran Out of Space at a Keynote
The One Where We Ran Out of Food and Water

Key Takeaways

Kera's systematic preparation approach for trade shows, from booth design to team training.
Rips on booth design, interactive elements, and how to train booth managers to engage with attendees effectively.
How to select swag that aligns with your brand and appeals to your target audience.
How to measure success and use post-event engagement to nurture leads and build relationships.
Speakers
Kera Wright
Founder, Planner Pal
Kera Wright is an event marketing professional who is passionate about connecting people with unique and impactful experiences. Whether she’s conceptualizing a cool event idea, building a client gifting campaign, or even planning her own birthday celebration (complete with its own website), she truly enjoys WOWing her audience with thoughtful details and creative flair. Kera recently founded Planner Pal, an on-demand event marketing service.
Vedha Sayyaparaju
Co-Founder & CTO, Zuddl
A coder since the age of 6, Vedha has been a part of the earliest teams at Facebook, Blend, Pinterest and has now ventured out to transform events with Zuddl.

Key Highlights

Explore More Webinars

Webinar

5 Budget Hacks To Save Big at Your Annual User Conference

Event Marketers Week

Exclusive Sessions for a better you, better events.

Webinar

Getting the most out of event content with AI: Zuddl X Parmonic Integration

Growth Streak

Dave Dabbah shares his valuable insights on marketing in this virtual & hybrid era

Growth Streak

How communities are driving businesses in the remote world

Growth Streak

The Fuel and engine: Components to hire & scale an effective marketing function

Webinar

5 Budget Hacks To Save Big at Your Annual User Conference

Webinar

Getting the most out of event content with AI: Zuddl X Parmonic Integration

Webinar

Employee engagement in a hybrid workspace

Let us take care of your next event

Simplify your events with Zuddl.
Talk to an Expert