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Event Heroes

The future trends of B2B events in 2023

December 22, 2022
10:30 AM PT

Join us to master the art of choosing your event format

B2b marketers event- Spotlight

For event marketers, 2022 has been an extremely challenging year. And of course, 2023 will bring its own challenges too, but event marketers are now better equipped for whatever the year can throw at them.

This is the perfect time to reflect what 2022 meant for event marketers, and also prepare for 2023, so join Bharath Varma, CEO & co-founder of Zuddl, and Ketan Pandit, Head of Marketing, Zuddl on 15th Dec, 2022 at 10:30AM PT as they share findings from our latest industry report - the Future of B2B Events in 2023.

Key Takeaways

What was the top challenge for event marketers in 2022?
What are the top priorities to consider while creating your 2023 events program?
How can event marketers navigate through the impending economic uncertainty in the upcoming year?

Speakers

Bharath Varma
CEO and Co-founder, Zuddl
Bharath founded Phoenix Live, a premier event management agency in 2015 which has hosted more than 300 conferences for multinational companies like Microsoft, Google, and Deloitte. Bharath grew Phoenix Live to a team of over 60 people with offices in 4 different cities.
Ketan Pandit
VP Marketing, Zuddl
A seasoned B2B marketer with expertise in building scalable demand generation engines and partnership ecosystems. Prior to heading marketing at Zuddl, Ketan has helped build the partnerships ecosystem, and led demand generation at CleverTap, built the marketing team at Aureus Analytics, and worked at consulting giants Cognizant, Persistent Systems and TCS.

Key Highlights

The future trends of B2B events in 2023

For event marketers, 2022 has been an extremely challenging year. And of course, 2023 will bring its own challenges too, but event marketers are now better equipped for whatever the year can throw at them.

This is the perfect time to reflect what 2022 meant for event marketers, and also prepare for 2023, so join Bharath Varma, CEO & co-founder of Zuddl, and Ketan Pandit, Head of Marketing, Zuddl on 15th Dec, 2022 at 10:30AM PT as they share findings from our latest industry report - the Future of B2B Events in 2023.

In F.R.I.E.N.D.S style, this episode discusses the following event fails:

The One Where the Seating Diagram Didn’t Match the Seating Chart
The One Where Lindsey Had To Become IT Support on the Fly
The One Where Steph Forgot To Eat
The One Where None of the Volunteers Showed up for Their Shift
The One Where We Ran Out of Space at a Keynote
The One Where We Ran Out of Food and Water

Key Takeaways

What was the top challenge for event marketers in 2022?
What are the top priorities to consider while creating your 2023 events program?
How can event marketers navigate through the impending economic uncertainty in the upcoming year?
Speakers
Bharath Varma
CEO and Co-founder, Zuddl
Bharath founded Phoenix Live, a premier event management agency in 2015 which has hosted more than 300 conferences for multinational companies like Microsoft, Google, and Deloitte. Bharath grew Phoenix Live to a team of over 60 people with offices in 4 different cities.
Ketan Pandit
VP Marketing, Zuddl
A seasoned B2B marketer with expertise in building scalable demand generation engines and partnership ecosystems. Prior to heading marketing at Zuddl, Ketan has helped build the partnerships ecosystem, and led demand generation at CleverTap, built the marketing team at Aureus Analytics, and worked at consulting giants Cognizant, Persistent Systems and TCS.

Key Highlights