If you run B2B marketing events — customer dinners, prospect happy hours, field events at tradeshows, executive retreats, user conferences, webinars, fireside chats — most of the work isn't the event itself. It's the eight weeks of sourcing, shortlisting, chasing, scheduling, designing, briefing, and reconciling that surround it.

The event-marketing plugin packages that work into ten Claude Code skills you can call from a single conversation. Each skill is opinionated, built around the actual artifacts an event marketer produces (a venue shortlist, a workback, a budget, a stack of LinkedIn promo cards, a post-event brief), and designed to live alongside a per-event folder so the same pinned thread can run the whole program.

What's inside the plugin

The plugin ships ten skills, grouped by where they sit in the event lifecycle.

Sourcing & shortlisting

venue-research — The entry point for sourcing any customer- or prospect-facing event under ~150 people: dinners, happy hours, workshops, mini-conferences, ancillary tradeshow events. Returns 5–8 well-fitted venues with rationale. Handles intake for every event format and delegates to experience-research when the ask is an experience (Sphere tour, F1 suite, helicopter ride, golf with a pro) rather than a fixed-location venue.

experience-research (internal) — Sources VIP experiences from hospitality programs, suite brokers, motorsports corporate hospitality, museum buyouts, celebrity-led experiences, and luxury weekend retreats. Invoked automatically by venue-research or directly via /experience-research.

speaker-research — Build a ranked, deduplicated, competitor-filtered shortlist of 10–20 target speakers for a specific event — webinars, fireside chats, customer panels, podcast guests, virtual summits, conference sessions. Output is opinionated enough to start outreach to your top 3–5 picks the same day.

sponsor-research — Build a ranked shortlist of 15–40 target sponsor companies for a user conference, virtual summit, webinar series, or roadshow, each paired with the specific human inside that company most likely to own the sponsorship decision.

Planning & operations

workback-schedule — A reverse-timeline ("T-minus") schedule for a single event with target date, projected date, and on/off-track signal for every prep task. Designed to be invoked repeatedly in a pinned thread: "we pushed X by a week", "mark Y done", "catch up on the thread", "what's left before the event".

budget — A line-item budget that lives in the same per-event folder as the workback. Drop in evidence — PDF invoices, image invoices, screenshots of email receipts, even screenshots of a bank/credit-card transaction list — and the skill extracts vendor and total, auto-categorizes each into the right line item, and updates Projected / Actual / Variance. Generates a read-only HTML view styled like a finance tracker.

Promotion & attendee experience

linkedin-event-promos — Bulk-renders LinkedIn promotion graphics from a user-supplied HTML template and a CSV of speakers or sponsors. One PNG per row, across the ramp (save-the-date, 1 month out, 2 weeks out, 1 week out, day-of). Built for the moment you have 15 speakers and 8 sponsors to announce and don't want to open Figma 23 times.

agenda-generator — Builds and deploys a here.now-hosted conference agenda site: filterable session grid, natural-language "Great fit / Good fit" recommender, personalized agenda builder, shareable link. Also supports a marketer-driven flow where Claude curates a standalone personalized agenda for a specific VIP attendee.

attendee-chatbot — Spins up a brand-themed, embeddable chat widget for a single event, powered by a Claude Managed Agent the skill provisions. Answers attendee questions from PDFs you supply (agenda, FAQ, venue map, code of conduct, sponsor list, travel/visa info). Ships as a single-file JS bundle plus an embed snippet.

Wrap-up

post-event-brief — Combines registrants-vs-attendees data with optional Salesforce enrichment (top accounts touched, hot leads, pipeline influenced, new contacts created) into a stakeholder-ready markdown brief plus an interactive HTML view. Lives in the same per-event folder as the workback and budget.

How it actually works in practice

Skills auto-trigger from natural language — you don't need to remember the skill names. The design intent is that one pinned Claude Code thread per event can run workback-schedule, budget, and post-event-brief against the same per-event folder across the full planning window.

Some real prompts you can try right away after you install the skills:

How to install it

This is a Claude Code plugin, so it installs through Claude Code's plugin system (not the Anthropic API or claude.ai).

Here's the plugin URL.

Open Claude Desktop App > Customize > Plugin > Create Plugin > Add Marketplace > Paste in the plugin URL and sync

Here’s quick help video to install it: